Robust, integrated call center solution for Yota, a Russian telecommunications company that manufactures smartphones and provides mobile broadband services

Within collaboration GMCS carries out the following works:

  • Automation of key business processes to provide customer service with GMCS’ call center solution based on Microsoft Dynamics CRM: call center sales (including home agency) based on “single window” technology, contract management, claims settlement and information campaigns;
  • Integration of CRM-system with customer’s service solutions; billing, IP telephony, location-based and information systems;
  • Technical support and solution development service.

Results of long-term collaboration:

  • 25% reduction in average call processing time
  • 50% decrease in processing time of applications from website and e-mail
  • 40% decrease in CRM support system cost


A. Bogdanov
Director of Operations Department, Yota, 2014

Professional, reliable and responsible partner for the implementation and support of CRM systems

« Yota expresses its gratitude for the outstanding work performed including implementation, further development and technical support of the automated CRM system based on Microsoft Dynamics CRM. With the introduction of the CRM system we have received not only an effective business tool for working with clients, but also a solid platform for further development of personalized client services. »
Letter of Appreciation Download (PDF 2.16 Mb)