GMCS provided “NTP Truboprovod” with CRM system based on Microsoft Dynamics 365
GMCS provided “NTP Truboprovod” with CRM system based on Microsoft Dynamics 365
20 April 2020

GMCS provided “NTP Truboprovod” with CRM system based on Microsoft Dynamics 365

GMCS has implemented a new CRM system based on Microsoft Dynamics 365 for IT company ООО “NTP Truboprovod”.

The main activities of ООО “NTP Truboprovod” are software development, engineering services, strength and process calculations of piping systems of complex design and scientific research.

ООО “NTP Truboprovod” has chosen Microsoft Dynamics 365 as a platform for automating customer relationship management processes based on the challenges in improving service quality and further personalizing services. The company’s customers are the leading oil processing, petrochemical and chemical plants.

The CRM system automates the key processes of a scientific and technical enterprise: sales, product catalog, software supply and support for existing customers.

“As a result of comparing CRM systems, we have chosen Microsoft Dynamics 365 because of functionality and convenience, as well as opportunities for further development. The new CRM system has been in operation for about two months. We were able to replace a set of systems of our own design with a modern platform that is convenient to work with,” said Alexey Timoshkin, Deputy Director on IT, ООО “NTP Truboprovod”.

The Dynamics 365 functionality has been expanded with features specific to the company's business process. Specialists of the sales department carry out cost and discount calculations using a proprietary calculator configured in the system. Based on this information, a transaction and a new contract are automatically created in the CRM system and wait for the approval. WebAPI integrates Dynamics 365 with software to write security keys that communicates with CRM information on customer software keys and licenses.

A flexible mechanism allows you to track calls throughout the life cycle, with the possibility of delegation to a specialist. Upon receipt of a letter from the client, the CRM system recognizes and converts it, depending on the topic, into the application with the necessary category (request for change, update, consultation, etc.).

“During the project, we tried to maximize the use of the standard Dynamics 365 functionality. Special attention was paid to the customer service and support. Here we used our own experience in the Customer Service, tested on other projects with similar tasks,” said Aurika Savchuk, Director of Interaction Management Solutions Department, GMCS.


About “NTP Truboprovod”

ООО “NTP Truboprovod” was founded in 1992, and currently this is one of leading Russian IT companies engaged in designing of oil processing, petrochemical and chemical plants, industrial safety expert review of process facilities and technical devices, non- destructive examination of vessels, apparatuses, tanks and pipelines.



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