GMCS shares expertise in planning optimization at International "Cosmetic Industry: A Look into the Future" Conference

From September 23–25, 2025, GMCS spoke at the 30th International Scientific and Practical Conference "Cosmetic Industry: A Look into the Future."

The event, organized by the Russian Perfume and Cosmetics Association (RPCA) and the National Society of Cosmetic Chemists (NSCC) with the support of the Russian Ministry of Industry and Trade, brought together over 900 industry experts.

Ilya Kornilov, Head of Planning Optimization at GMCS, addressed the conference on the practical application of optimization technologies to enhance planning efficiency in the cosmetics industry. His presentation highlighted the significant opportunities these solutions create for all participants in the value chain — from manufacturers to distributors. According to feedback from GMCS clients, implementing optimization technologies can improve planning accuracy by 50% or more and increase EBITDA by over 10%.

"The primary advantage is the speed and specificity of decision-making. Instead of lengthy inter-departmental meetings to determine a course of action, you receive several well-developed scenarios that account for the specific constraints and capabilities of your enterprise, as modeled in the system. And if market conditions shift, you don't need to restart the planning process — you can act immediately," noted Ilya Kornilov.